Matt Reed has over 16 years of experience in software development, wearing just about every hat along the way — front-end, back-end, customer support, on-site installation and acceptance testing, team lead, and now Software Development Manager at London Computer Systems. For the past year, he's helped lead AI tooling adoption there, building the Claude Code infrastructure his teams use every day. He's also the founder of Full Proof Solutions, where he helps companies like Project 300 ship high-quality software and bring AI into their actual work. His talks come straight from production: real numbers, real tradeoffs, and the lessons that only show up at scale. In his free time, he's in the kitchen learning a new recipe or spending time with his wife and three kids.